Make it stand out.
Step 1: Branding Overhaul
Our first goal was to build a brand identity that matched the quality of Emerald’s work.
We created a professional and timeless logo, selected a clean color palette, and developed a brand kit that reflected trust, professionalism, and experience.
From there, we designed:
Work uniforms that doubled as mobile advertising
Polished business cards
A modern, user-friendly website that positioned them as the go-to local painters
✉️ Upload uniform photos / business card mockups / screenshots of website here
Step 2: Social Presence + Targeted Hiring
Emerald Painting had no social media presence before DLP Social. We launched and optimized their accounts across key platforms, tailoring their content to reflect trust, professionalism, and personality.
Then we ran a highly targeted social ad campaign with a simple but powerful goal: find quality painters to join the team.
The results?
20 qualified job applicants in one week
3 new hires, forming an additional painting crew
✉️ Upload screenshots or performance breakdown of hiring ads here
Step 3: Driving New Business with Paid Media
In parallel, we activated a blend of Google and Meta ad campaigns aimed at capturing local homeowners and businesses in need of painting services.
In just one month, our campaigns generated:
8 estimate proposals
4 booked jobs
Over $30,000 in new revenue
This performance not only offset ad spend but directly drove ROI—proving that even legacy businesses benefit from modern marketing.
✉️ Upload screenshots of ads / lead form data / estimate tracker / job photos here
The Impact
What started as a word-of-mouth-only operation now has a full digital identity, consistent lead flow, and a growing crew.
Emerald Painting continues to build on their 30+ year legacy—only now, with a competitive digital edge.
"We didn’t realize how much we were missing until we saw the results. DLP gave us the tools to grow faster and smarter."
✉️ Optional: Upload video testimonial or quote graphic here
